Our Story

Chroma started as a hobby in 2018, when Ben, the founder of Chroma, combined a lifetime of loving art with a passion for creativity. Reignited with a childhood passion in drawing and painting, Ben was inspired to combine a variety of different skills. He began experimenting with a variety of mediums, including painting and digital art. 

Chroma was officially formed in 2020 to create a culture that celebrates creativity, it has evolved into a lifetime of loving art, creating and expanding ideas about what it means to live a fully creative and meaningful life.

Chroma is now a registered brand and company, and is trading under Dare to Chroma Pty Ltd, an Australian company. The Chroma range is a variety of original paintings and prints. 

We believe that art is for everyone, we aim to inspire and motivate others through creativity and our original, affordable artworks. Our mission is to bring colour to the world, through the art that we create.

Art is emotion. Art inspires. Art is original and changes perspective.