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      Chroma was formed in 2020 to create a culture that celebrates creativity. What began as a hobby in 2018 has evolved into a lifetime of loving art, creating and expanding ideas about what it means to live a fully creative and meaningful life.

      Chroma started as a hobby in 2018, when Benjamin Dawson, the founder of Chroma, combined a lifetime of loving art with a passion for creativity. Reignited with a childhood passion in drawing and painting, Ben was inspired to combine a variety of different skills. He began experimenting with a variety of mediums, including painting and digital art.

      Chroma is now a registered brand and company, and is trading under Dare to Chroma Pty Ltd, an Australian company. The Chroma range is a variety of original paintings and prints created by Ben. We are always on the lookout for talented artists who share our vision, who would like to join our team and share their art work to push the boundaries of how we think. Often, messages through art are more powerful than words could ever be.

      This is only the beginning. We believe that art is for everyone, and our mission is to bring colour to the world, through the art that we create. Art is emotion. Art inspires. Art is original and changes perspective.